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With excitement mounting for the upcoming May 30th release of the new Italian Job movie, MINI USA has launched a special Italian Job microsite on

The site will give MINI fans and film buffs the chance to explore the Italian Job movie in detail and learn more about the cars that starred in it as they race through (and below!) the streets of LA. Users also get the chance to apply to win a trip for 2 to Venice, the location of the movie’s opening scenes.

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MINI: MINI Stars in "The Italian Job"

Source: Paramount Pictures

HOLLYWOOD, April 7, 2003. MINI, the 2003 North American Car of the Year, will join a stellar cast that includes Mark Wahlberg, Edward Norton, Charlize Theron, Jason Statham, Seth Green, Mos Def and Donald Sutherland, in Paramount Pictures’ film, “The Italian Job,” opening nationwide May 30th. A contemporary adaptation of the 1969 classic, which starred Michael Caine, Noel Coward and Benny Hill, this updated version of “The Italian Job,” directed by F. Gary Gray, pays homage to the original film and adds a modernized twist.


Mark Wahlberg, right

In “The Italian Job,” mastermind thief Charlie Croker (Mark Wahlberg) pulls off an amazing gold bullion heist from a heavily guarded palazzo in Venice, Italy, only to be double-crossed by one of his crew.

Seeking revenge, Charlie recruits Stella (Charlize Theron), a beautiful nerves-of-steel safecracker, and along with his former gang, follows the backstabber to California where they plan to re-steal the gold by manipulating traffic signals and creating havoc on the streets of Los Angeles.

Charlize Theron

Inspired by the use of the original Mini Cooper, the new movie showcases MINI throughout the film, proving the vehicle’s agility as it maneuvers through traffic, careens down stairs, weaves through subway tunnels and races down sidewalks as only MINI can.


The elaborate stunt sequences had MINIs performing spectacular jumps, withstanding numerous bullet hits and surviving a series of scrapes. Although audiences will see only three MINIs -- one red, one white and one blue -- filming the escape with the gold during the height of rush hour traffic in Los Angeles actually took 32 cars.

The MINI made its reentry into the U.S. market in March 2002 with the all-new MINI Cooper and MINI Cooper S. The smallest car on American roads has a 2003 starting price of $16,975, and has taken the automotive world by storm with over 30,000 sold in the U.S. alone since its re-launch.

MINI’s origins began in the late 1950s as a new type of car designed to combat the Suez fuel crisis. The Classic Mini continues to be Britain’s best-selling car ever. With over 5 million sold in the UK alone, the car remains a cultural icon around the world, driven by everyone from The Beatles to British Royalty. The Classic version was sold in the U.S from 1960-1967 and still enjoys a cult following to this day.




Woodcliff Lake, New Jersey May 20th, 2003.... Over 500 MINI fans gathered in 250 MINIs at the Paramount Pictures Studios lot in Los Angeles, California last night to see an exclusive preview screening of The Italian Job.

MINIs of all shapes, sizes and colors from across the United States came to the famous “blue sky” studio lot to make up an elite crowd that saw the new film in a unique MINI-only setting.

Attendees had the film’s sound piped into their cars via radio and were served In & Out Burgers and popcorn in true drive-in style. The partisan crowd cheered wildly when the three Minis, in red, white and blue made their entrance and then took the film to its pulsating finale.

Jack Pitney, general manager of MINI USA said, “There has been quite a bit of buzz surrounding MINI’s starring role in the upcoming film “The Italian Job” and we were delighted to have MINI fans attend the special MINI-only screening.”

 photos: BMW/ MINI, Paramout Pictures



























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